• Location: London, United Kingdom
  • Duration: 7 hours (approx.)
From USD $ 65.40 View price calendar

Low Price Guarantee

Discover the spectacular sights of London according to your own personal itinerary on a private custom tour of the vibrant capital with a knowledgeable guide. Opt to enjoy a half- or full-day tour and customize your itinerary according to your cultural and historical interests. Allow your expert guide to pre-plan logistics like public transportation and reservations, and then delve into the capital’s rich history by listening to illuminating commentary. See iconic attractions like Big Ben and the Tower of London, and stray from the conventional tourist trail for a unique experience of London.


  • Spend a day in London with an expert local guide
  • Enjoy a flexible itinerary and customize your own sightseeing trip
  • See top London attractions such as Westminster Abbey, Big Ben, the London Eye and the Shard
  • Get insider tips from your guide and discover London gems such as tucked-away restaurants near Soho
  • Relax on a half- or full-day hassle-free sightseeing tour with your logistics prearranged
  • Receive undivided attention from a private guide

What You Can Expect

Private Custom Tour: London in a Day

Experience the grandeur of Westminster Abbey

Select from either a half- or full-day tour of England’s captivating capital and inform your private guide of your interests when contacted in advance of the tour. Allow your courteous guide to arrange every logistical detail, and then greet your guide at your preferred location on the day of your custom London tour. 

Perhaps visit popular attractions like the Tower of London, or gaze at the iconic spire of Big Ben. Soar to the summit of the Shard for unrivalled views of the capital’s metropolitan sprawl, or explore the colorful vintage clothes markets of Brick Lane and Camden Town. 

Please note: all transport, meal and entrance ticket costs are payable at your own expense. 

See the Itinerary for a sample full-day tour.


Customer Reviews


5 star rating: Highly Recommended November 2017

James took me where ever I wanted to go at my fast pace. I saw 4-5 times more than I would have in a group tour.

Max W

5 star rating: Highly Recommended October 2017

James the tour guide on this tour is extremely knowledgable about all aspects of London, and seemingly knows everyone in the city as well. A fount of information on everything from history, to Royals, to music, to science, to pubs...just about everything. He's also a delight to know. I felt like this tour was worth every penny and will definitely be looking James up the next time I'm in London. You can't ask for a better private tour guide, and he will accommodate your person preferences in setting up the tour. Highly recommend.

Linda L

5 star rating: Highly Recommended August 2017

We recently had the most wonderful trip.We went to London England for 3 days,then to Southampton for two days .then embarked on a 14 day Summer Solstice cruise to Norway.ending with 3 days in Windsor.The highlight of our London trip was an all day tour of London with JamesWe are still talking about his knowledge,his pride in England,his wonderful companionship,and his sense of humour-oh and his umbrella!!!We cannot thank James enough for the wonderful day he showed us-it was the best day ever.He also incorporated my love for all things Harry Potter into our day-Daigon Alley-Nocturne Alley,memorbilia.Thankyou James,that meant a lot to me.He took us to his favourits Pubs,with great new beer-and a Gin Pub.He picked us up at our hotel in Kensington,and took us back-as the tube was so very overwhelming-James was amazing-we learned so much history and saw everything we could see that day.-he was a walking encyclopedia.Thankyou Karolina Kruze for pairing him with us,and again Thankyou James-and don't wait too long to marry that beautiful girlfriend you have-life is too short.We also spent a wonderful day on the Isle of Wight at Queen Victoria and Alberts summer house.Loved every minute.Also 3 days at the Runnymeade on the Thames and absolutely loved Windsor.-and Norway was unbelieibly beautiful.We will always have these memories-and especially you James.Thankyou.


5 star rating: Highly Recommended July 2017

We had an absolutely amazing day with our tour guide, James. Karolina did a phenomenal job of pulling together what we wanted to do! With only two days in London, we arranged a full day tour. We did one day on our own doing things we thought we would not need a guide for: the London Eye, the Tower of London and the Churchill War Room. The day of our tour we saw everything else we wanted, plus more. James took us to the Mall, outside of Buckingham Palace. We saw the Colonels review, which was amazing! A total surprise for us. We also got to see Prince William! We went to St. Paul's Cathedral, Westminster Abbey, Trafalgar Square and saw so many other sights. We had lunch in a wonderful pub that James recommended. We chose to have a car and driver as my Mom would not have been able to handle all the walking. The driver was fantastic and the car was perfect. New, clean and stocked with water and tissues. When Mom couldn't walk any more, she was able to stay safely with the car and driver. I highly recommend Viator and James!


5 star rating: Highly Recommended June 2017

This was a great way to explore the city! Our guide, Sam, was knowledgeable and gave us a lot of insite that helped us enjoy our stay in London. With the exception of a tube ride to see Abby Road Studios we basically walked everywhere. Wear comfortable shoes!


5 star rating: Highly Recommended June 2017

James is, without a doubt, the best guide we've had or could have hoped for. I booked a walking tour with my mother in a wheelchair and my 6-year-old son in May. We saw all the highlights of the city in one day, in addition to a few hidden gems. Not only is James a walking encyclopedia of everything British, but he has been part of its history through his and his family's impressive military service. We learned more in one day than history class teaches you in 12 years, and had a rollicking good time doing so. He ensured we all learned on our level, were engaged, and saw/discussed things we were interested in Harry Potter? Check. The Queen and her Guards? Check. Bathrooms? Check. Scholarly discourses on royalty and beheadings? Check. Lego Store? Check. In addition, he is hands down the most entertaining person to be around. His humor, brutal honesty, wit and intellect make him a stand-out. We would have kept him for a week all around England if we had stayed, and my mother still talks about wanting to have taken him home. My son still talks about him going with us to the Lego store and actually knowing about Lego too. I'm thrilled he was able to provide us with a wonderful, memorable experience we won't soon forget, and I can't wait to go back. I've already recommended him to others and will wholeheartedly continue doing so in the future. Thanks James!

Jaime B

5 star rating: Highly Recommended May 2017

Great day touring London!! We met our guide Davey in our hotel lobby and started our tour right outside the hotel in the Tower Section of London. Davey was very knowledgeable and helpful throughout the day. He customized the tour to what we wanted to see and we even had a great lunch at a pub. We saw so much of London that we wouldn't have seen or known the story behind if we had seen it. I recommend this tour to anyone that wants to get the most out of the town they are visiting.

Fred J

5 star rating: Highly Recommended May 2017

Davey gave us the perfect day tour - all day to be exact. He was very personable, knowledgeable and took us to parts of London that we would have never found on our own. And since we had a couple of special places we wanted to see, he was more than happy to take us to those points of interest. Davey also showed us how to ride the Underground and buses in the most efficient manner. We had a fantastic day and absolutely our most favorite day in London. I highly recommend the tour and ask for Davey.

Paul Y

5 star rating: Highly Recommended November 2016

No way to beat Keith's knowledge of all things royal - he was incredibly informative and great company!

Joe Frank S

5 star rating: Highly Recommended September 2016

James was great

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